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Good tips for small business to engage with a non-profit.
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Really great campaign by Earthjustice to get people using their phones and Foursquare to raise awareness of environmental issues. Interesting use of a location-based service to interact with a non-permanent (a subway poster) location. I expect to see more of this as well as things like art installations. Would like to see this coupled with a QR code or some device to get the participant more info.
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An iphone and Android app that is for residents of the Gulf Coast to document oil they encounter. Created by CrisisCommons. What if BP had done it?
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Nice brief example of how one company - Reality Digital - figured out their ROI on social media, using sales leads generated and cost of conversion.
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Smaller Bites
- These are some of the images, videos & quotes that resonate with me, but I don't feel like writing a full post about. So I publish them on my tumblr. And there is a feed for these if you're keen ...