-
Given the progress that women have made in society, are women still facing unique challenges in the IT sector? This is a FREE event will take place at the Center for Social Innovation at 215 Spadina Ave at 5:30pm to 7:30pm. SPACE IS LIMITED! So you'll nee
-
Some of the cutest, funkiest, awesome-ist goods on the internet. PixelGirl supports artists who handmake great things and she is the ecommerce engine. Check it out!
« June 2006 | Main | August 2006 »
Posts from July 2006
Logo 2.0
Some enterprising and talented designers over at YayHooray have started a thread on what current corporate logos would look like, Web 2.0 style. A number of them have also been posted to Flickr with the yay2dot0logoparody tag -- a little easier to see on Flickr, but not all of them are up there.
Via CanuckFlak!
Friday Tech Tips
Instead of Friday cat-blogging, I'm summing up a couple of tech things that have been floating around my head:
First .. there is a meme going around. A "what Web tools do you use" meme. I haven't been specifically tagged, but I wanted to chime in. So here's the thing. Most applications (feedreaders, email programs) to me are all the same. I use what I use because I've always used it, but could change if I had to. But there are two things that I will never give up: SnagIt and Typepad.
SnagIt is like the best light-weight screen cap and pic editing tool around, bar none. I could not do the numerous powerpoints, reports or blogging really without SnagIt. Try it for 30 days. It will change your life.
Typepad is my blogging platform. I love Typepad. The interface is great; the new widgets are great. If you want to get all geeky you can do custom CSS. If you don't want to, you don't have to. And Typepad just got better because they finally built a little interface tool for Technorati tags. Thank you, Typepad!
Speaking of Typepad, Leesa Barnes over at Podonomics (check out her site .. she is a podcaster extraordinaire and publishes incredible tips, tools, and tactics for podcasting) is looking for new blogging software. She's fed up with Blogger. I've recommended Typepad (of course) but also the use of an offline blogging editor like Qumana. If you have any recommendations on the software that you use, drop her a note.
AIMS Canada launches their new blog
A little late (but perhaps only fashionably so) AIMS Canada has jumped into the blog fray. Announced in an email to members today, the blog has been up for just over a week. Authored by Kathryn Lagden, the GM of AIMS, the blog is first and foremost a tool to connect members. From her innaugural post:
I'm thinking of it as a combination of blog and discussion forum (a blogum?). A place for members to interact and discuss ideas, challenges, and best practices with other members. (Sound familiar? If you’re a long time member you’re probably remembering the AIMS Discussion List aka ADL right about now).
Since I started working at AIMS a few months ago I've had a lot of people ask me about the ADL. While we don't want to use that technology again the desire for member communication is as strong as ever. Which is great because helping members talk and share with other members is a big part of what AIMS is all about.
We’ve seen dramatic changes in the online landscape and there’s never been a better time to talk about what we’re experiencing. The good, the bad, and what we’ll remember for next time.
There's a lively discussion going on there right now about the impending redesign of the AIMS website.
Something I'm interested in seeing ... how will the use of social media impact the success of Canada's marketing-oriented organizations. Will AIMS Canada's blog take the lead over the CMA's recently launched blog? (In my humble opinion, AIMS is using a better software package, but CMA has some great writers! And content *is* king. I don't know if Kathryn can keep up with the likes of Mitch, Michael, Sulemaan and Bill.) Will the IAB Canada jump into the fray with a blog? And what about the ACA? Do they even *know* about social media? And who will be the first to take up podcasting?
Now, I know that this is not about who has the coolest blog. But, I am interested in seeing how our advertising and marketing organizations can differentiate themselves as well as lead the way by using social media. And I wonder if the role of organizations like AIMS or the CMA will need to radically change.
Media is not only democratized for our clients (if we're agencies) or our customers (if we're clients) but for marketers themselves. If I have a blogroll of great individual marketers and communications experts that I already read, what can an AIMS or CMA blog offer? Will it be purely about the goings on of that organization? The CMA blog is putting up some great content. But then so is One Degree which isn't affiliated with any organization.
In the short term, the more the merrier and I am thrilled that Kathryn and AIMS have launched the AIMS Canada Blog. But at some point, my attention and my reading time are finite. What will
differentiate?
Here's what I think needs to happen. And if I were more of an OPML whiz I'd do it myself. But, I think we need to call up Rob Cottingham. Last winter, during the Canadian election, Rob and his company Social Signal created Confeederation - a site that aggregated postings from all candidate blogs from all parties so that you had a one-stop shop for your political fix. It's great! Check it out .. I'll wait.
OK. So, what I think we need is a one-stop shop for great Canadian marketing info. One Degree started us off. More and more individual Canadian marketers have come on board. CMA, AIMS, etc are on the wagon. Let's aggregate the feeds. I want Confeederation for Marketers. The Mesh Community is doing this. They're talking about Web 2.0 development, but it's aggregating over a half a dozen feeds. It's powered by iUpload, another fine Canadian company.
I don't know enough tech to make this happen. Can somebody help?
Tags: one degree, CMA, AIMS Canada, confeederation
Popular Posts
- How To Engage Employees in Your Social Media Activities
- The Anatomy of a Great PR Email Pitch
- To Live Tweet or Not to Live Tweet
- Speaking the True FAQs Through Social Media
- Social (Media) Mores - How Should We Behave?
- Placing YOUR stake in the muddy waters of blogger relations
- 9 easy social media steps to get beyond fear & laziness in marketing!
- Job hunting sites for marketing and tech in Canada
- Is it time to send your website to summer school?
- Reminder to my fellow marketers: you leave digital footprints!
- Instantiation, immersion and the ephemeral. Or, what's next for blogging?
Smaller Bites
- These are some of the images, videos & quotes that resonate with me, but I don't feel like writing a full post about. So I publish them on my tumblr. And there is a feed for these if you're keen ...