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"In summary, the long tail aspect of the search is true, but the data tells us that there may really be no head or body. When it comes to search, virtually all traffic is long tail and the word “long” doesn’t do the length of the tail justice." Some good graphs and prelim data.
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Hi, my name is Kate Trgovac. I write about social media, interactive marketing, technology, design and some other miscellany. If you're looking for Kate Leroux, you'll find her at the .com :)
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Current Projects
- The Vintage Laptop Case I Designed - the Funchico
- Seeking Simone - The Web Series
- List of Books Featured on The Daily Show with Jon Stewart
- List of Books Featured on The Colbert Report with Stephen Colbert
- Is Mercury in Retrograde? Sometimes you need to know.
- Team Hope Rides in the BC Ride to Conquer Cancer
Reading List
Recent Comments
- Nancy (aka moneycoach) on Five Essentials for Your Next QR Code Campaign
- bc tires on Five Essentials for Your Next QR Code Campaign
- Birmingham Bookkeeper on The Evolution of Geek
- Michael Zipursky on One Smart Way to Keep Your Social Network Spam-free (or at least spam-low)
- Ruth on The Art of Marketing is Coming to Vancouver - You Could Win a Ticket!
- Roanne on The Art of Marketing is Coming to Vancouver - You Could Win a Ticket!
- Mike Zipursky on The Art of Marketing is Coming to Vancouver - You Could Win a Ticket!
- Ed D on The Art of Marketing is Coming to Vancouver - You Could Win a Ticket!
- Stephen Bath on The Art of Marketing is Coming to Vancouver - You Could Win a Ticket!
- Kate Trgovac on The Art of Marketing is Coming to Vancouver - You Could Win a Ticket!
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Popular Posts
- How To Engage Employees in Your Social Media Activities
- The Anatomy of a Great PR Email Pitch
- To Live Tweet or Not to Live Tweet
- Speaking the True FAQs Through Social Media
- Social (Media) Mores - How Should We Behave?
- Placing YOUR stake in the muddy waters of blogger relations
- 9 easy social media steps to get beyond fear & laziness in marketing!
- Job hunting sites for marketing and tech in Canada
- Is it time to send your website to summer school?
- Reminder to my fellow marketers: you leave digital footprints!
- Instantiation, immersion and the ephemeral. Or, what's next for blogging?
Smaller Bites
- These are some of the images, videos & quotes that resonate with me, but I don't feel like writing a full post about. So I publish them on my tumblr. And there is a feed for these if you're keen ...
